Chris Anders - Internet Strategy Consultant

Key Pages

• Home
• Clients
• Blog
  • Content Management Systems
    • An introduction to Drupal
    • Using Wordpress as a CMS
  • Online Strategy
    • Strategy Development - Drivers for Change
    • Search Engine Optimisation - Overview
    • Internet Strategy Introduction
  • Online Marketing Essentials
    • Trends in Keyword Search Usage
    • Internet Marketing Strategy Checklist
    • The Essential Role of Web Analytics
    • Google & Search Engines in the UK (Statistics)
    • Web Site Rankings - An Overview
    • Setting Goals for an Internet Marketing Campaign
  • Online Marketing - Links Development
    • Should I pay to be included in a Directory?
    • SEO and the DMOZ Directory
  • Google Adwords
    • Google Adwords Keyword Matching Types
    • Google Adwords - An Introduction
  • Search Engine Optimisation (SEO)
    • Global SEO - Tracking Rankings
    • Checking your Search Engine Ranking
    • Search Engine Optimisation - Top 8 Factors
    • Search Engine Optimisation - Getting Started
    • Search Engine Optimization (SEO) - Introduction to Header Information
    • Ensure your site gets indexed with Google Sitemaps
    • Google Webmaster - Monitor Links and Search Traffic
  • Domain Names (Web Addresses)
    • Resolving Disputes over UK Domain Names
    • Domain Names - resolving disputes for Top Level Domains
    • Cyber Squatting
    • Should I use a ".org.uk" a ".co.uk" or a ".com"?
    • Checking to see if a domain name is available
    • What if someone already owns a web address?
    • Reference: Country Level Domain Suffixes
    • Reference: Top Level Domain Suffixes
    • Choosing a Domain Name
  • Fundraising
    • Charity Online Fundraising - Getting Started
    • Nonprofit Fundraising Online - Book Review
    • MissionFish for Charities
    • Fundraising during a Downturn
  • Web Analytics
    • Introducing Event Tracking in Google Analytics
    • Using Google Analytics benchmarking data
    • How to export a Google Analytics Report
    • Google Analytics - Average pages per visit
    • How to set goals in Google Analytics
    • Bounce Rates & SEO (Search Engine Optimisation)
    • Dealing with a high bounce rate
    • What is an average Bounce Rate?
    • Introducing Bounce Rates
    • What's the difference between Hits and Visitors?
    • Setting up Google Analytics
  • Web Design & Development
    • What are 404 Error Pages and what can you do about them?
    • CSS Reference: Fonts
    • CSS Reference: Dimensions
    • CSS Reference: Classification
    • CSS Reference: Borders
    • CSS Reference: Backgrounds
    • CSS for Layout (tableless) and Design
    • Buying Images - iStockPhoto.com
  • Third Party Tools
    • An introduction to Huddle
    • Video Presentations with animoto.com
• Industry News
  • Latest News
    • Flash and the iPad
    • HTML 5.0 is on its way
    • Resignation by Twitter
    • Website Speed and Conversion
    • UK Mobile Internet
    • W3C guidance for inaccessible websites
    • Is this the end of IE6?
    • Online Trends
    • eConsultancy
    • Twitter and iPad
    • Measuring Social Media
• Useful Links
• Contact
• Site Map

About Me

• Overview
• Career History
• Core Skills
• Professional Qualifications

Top Menu

• Home
• About
• Strategy
• Online Marketing
• Corporate
• Small Business
• Charity
• Resources
  • Content Management Systems
    • Using Wordpress as a CMS
    • An introduction to Drupal
  • Online Strategy
    • Internet Strategy Introduction
    • Strategy Development - Drivers for Change
    • Search Engine Optimisation - Overview
  • Online Marketing Essentials
    • Trends in Keyword Search Usage
    • Internet Marketing Strategy Checklist
    • Google & Search Engines in the UK (Statistics)
    • Web Site Rankings - An Overview
    • The Essential Role of Web Analytics
    • Setting Goals for an Internet Marketing Campaign
  • Online Marketing - Links Development
    • Should I pay to be included in a Directory?
    • SEO and the DMOZ Directory
  • Google Adwords
    • Google Adwords Keyword Matching Types
    • Google Adwords - An Introduction
  • Search Engine Optimisation (SEO)
    • Global SEO - Tracking Rankings
    • Checking your Search Engine Ranking
    • Search Engine Optimisation - Getting Started
    • Search Engine Optimization (SEO) - Introduction to Header Information
    • Search Engine Optimisation - Top 8 Factors
    • Ensure your site gets indexed with Google Sitemaps
    • Google Webmaster - Monitor Links and Search Traffic
  • Domain Names (Web Addresses)
    • Resolving Disputes over UK Domain Names
    • Domain Names - resolving disputes for Top Level Domains
    • Cyber Squatting
    • Choosing a Domain Name
    • Should I use a ".org.uk" a ".co.uk" or a ".com"?
    • Checking to see if a domain name is available
    • What if someone already owns a web address?
    • Reference: Country Level Domain Suffixes
    • Reference: Top Level Domain Suffixes
  • Fundraising
    • Charity Online Fundraising - Getting Started
    • Nonprofit Fundraising Online - Book Review
    • MissionFish for Charities
    • Fundraising during a Downturn
  • Web Analytics
    • Introducing Event Tracking in Google Analytics
    • Using Google Analytics benchmarking data
    • How to export a Google Analytics Report
    • Google Analytics - Average pages per visit
    • How to set goals in Google Analytics
    • Setting up Google Analytics
    • What's the difference between Hits and Visitors?
    • Introducing Bounce Rates
    • What is an average Bounce Rate?
    • Dealing with a high bounce rate
    • Bounce Rates & SEO (Search Engine Optimisation)
  • Web Design & Development
    • What are 404 Error Pages and what can you do about them?
    • CSS Reference: Fonts
    • CSS Reference: Dimensions
    • CSS Reference: Classification
    • CSS Reference: Borders
    • CSS Reference: Backgrounds
    • CSS for Layout (tableless) and Design
    • Buying Images - iStockPhoto.com
  • Third Party Tools
    • An introduction to Huddle
    • Video Presentations with animoto.com
• Contact

Example Clients

• High Value House Insurance 
• Cancer Support Charity 
• Maternal Health Charity 
• Surrey Counselling Practice 

Small Business

• Small Business Strategy
• Small Business Websites
• Content Management Systems
• Static Websites
• Small Business Marketing
• Next Steps

Charities

• Charity Internet Strategy
• Charity Websites
• Charity Online Marketing
• Online Fundraising
• Working more effectively

Internet Marketing

• Marketing & the Downturn
• Affiliate Internet Marketing
• Email Marketing
• Google Adwords
• Keyword Research
• Microsites
• Search Engine Marketing
• Search Engine Optimisation
• Social Networking
• Web 2.0
• Web Analytics
• Other Tactics