Chris Anders - Internet Strategy Consultant

Internet Strategy & Internet Marketing Strategy Development for Corporates, Charities and Small Business

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An introduction to Huddle

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Developed in the UK and launched in 2007, Huddle is a well regarded, web based collaboration tool, which provides comprehensive shared working functionality to an increasingly extensive user community.  Since 2007, Huddle has gone from strength to strength, and it was chosen by the Financial Times in 2008 as one of Britain's most promising start-up companies.  


Should your business get the Huddle habit?

In order to thrive in the competitive small to medium sized business sector, many companies have embraced non-traditional working practices.  The Office of National Statistics recently highlighted the increasing trend  towards the employment of contract, part / time and home workers.  Such employment practices offer businesses the opportunity to increase both capacity and flexibility, along with the opportunity to reduce fixed costs.  

Yet in order for those benefits to be realised, businesses have to embrace new practices.  That is, business have to support their non-traditional employees with novel forms of administration.  The old filing cabinet, half full, and half forgotten in the corner of an office, just won't support the realisation of the benefits that can be accrued from non-traditional working practices.  Yet what will facilitate the realisation of such benefits?

To consider that questions, think of a small to medium sized business, employing several non-traditional employees.  The business requires that those employees collaborate with one another in order to produce a single document, such as, an end of year report.  Yet being non-traditional employees, they only meet face-to-face occasionally (if at all).  As such, how will the coordinators or the managers of the small business support their non-traditional employees to communicate, plan and work together effectively?  If that problem sounds familiar, then you or your business might consider using shared working software, such as Huddle.

Shared working

One of the most important shared working tasks that Huddle performs is document management.  This allows colleagues, who are either individual or corporate Huddle users, to access shared documents (to which they have been granted prior permission).  The sharing of such documents takes place within a virtual area known as a workspace (and please note that further information will be provided below about Huddle workspaces.) Yet if the facility to share document were all that Huddle provided, Google Docs would be a simpler (and cheaper!) alternative.

Huddle has taken shared document management a step further, than, for instance, Google Docs.  Huddle can track, sequence and undo changes made (by any particular user) to a shared document.  Huddle also provides a library mechanism for the coordination of near-simultaneous updates to shared documents.   These are important functions, and they may be very useful for businesses employing and supporting non-traditional employees.  In addition, whilst Huddle provides greater functionality than Google Docs, it is worth noting that Huddle is more lightweight (and far cheaper!) than a standalone competitor, such as Microsoft's Sharepoint.    

(Please note that some aspects of Huddle's document management system are not available to users of the free version of Huddle).

PTO

Along side document management, Huddle offers users a range of web conferencing and messaging functions, which further support the work of non-traditional employees.  Whilst the web conferencing functionality will be outlined in greater detail, the user experience of Huddle will be addressed immediately below.  

One Huddle, many Huddles?

There is one Huddle web site.  Yet there are many Huddles.  In fact, there are as many Huddles, as there are Huddle users.   Broadly speaking, a new instance of Huddle is created on-line for each Huddle user, because Huddle is an example of an innovate cloud computing web application.   

Nevertheless, user's log-on to Huddle via their browser, with their user-name and password.  Having logged-on to Huddle, users are presented with their dashboard.  This is the user's home page within Huddle, and it contains their shared working information.

The Huddle dashboard provides:

  • graphical access to available functionality
  • access to a Huddle email / messaging account
  • a visual summary of activity in the user's workspace(s).  Within Huddle, a workspace is a virtual area, which represents a real-word task or work-stream, and to which Huddle allocates appropriate functionality and memory storage.   It is worth noting, that each workspace can be shared across the web with an almost limitless number of other (appropriate) Huddle users.

Huddle suggest that users will learn to use the dashboard quickly, because the dashboard is similar to the graphical desktop environments (from now on GDE), with which most users will be familiar.  GDEs have been a central feature of the majority of both home and business computers for many years.  GDEs have been, and are present in Apple Macintosh, Linux and PC systems.  Consequently, if you or your non-traditional employees have ever used one of the aforementioned systems, learning Huddle shouldn't be a hurdle.

Huddle Web Conferencing

In addition to the dashboard, document management and workspace features, Huddle supports web conferencing.  The five key features of the Huddle web conference facility are as follows:

  • the ability to share the following between Huddle users: individual documents, dashboards, workspaces and, importantly, desktops
  • the ability to broadcast presentations to an audience of Huddle users, who can raise questions (for the presenter) via the Huddle messaging service, or talk to the presenter directly within the Huddle system, using a Huddle Pay As You Go connection.

Summary

Huddle offers an innovative, cloud computing solution to the problems to shared and distributed working.

Last Updated on Thursday, 28 January 2010 19:35
 

Video Presentations with animoto.com

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http://animoto.com

Animoto is a great tool to put together simple video presentations - essentially a series of animated stills set to music. The system is very easy to use and it only takes a few minutes to put together a simple video presentation. On the downside advanced editing controls are limited so you may have to play around with the end result to get a video that suits.

How it works

To get started you create a user account and select whether to make a short 30 second video or a full length one.

You then simply upload images from your hard drive and order them in the sequence you want to display them. You can also add additional slides with Text to provide an introduction to the video and commentary on the animated slides content.

The next step is to choose a music track. You can choose from a number of preloaded tracks in the animoto.com library or alternatively upload your own music.

Finally if you are making a full length video you can choose whether your images should be displayed at twice , normal or twice the standard speed.

You then add a title and brief description and hit "create video". The system then automatically checks the images, analyses the music and creates a video slide presentation for you.

Posting the Video to your website

Having created your video it's easy to download it, export it to YouTube or send it by email. To add it to your website the easiest thing to do is to click onto the "Pin" icon, select "Embed" and then "Other Sites". Copy the code that appears onto your web page and the video will be embedded onto your site.

Tips

Choose music that reflects the "tone" of your video. For example for a fundraising event a faster beat will result in a more rapidly adimated video sequence. For charity videos that are e.g. more serious in nature a slower beat results in less frenetic animation.

Use the spotlight facility to select images you want to highlight - this also slows the pace of the animation down somewhat.

If you don't like the end result - re-edit it and render it again - the results are different each time.

If you are producing a full length video use the image pacing tool and try changing it to 1/2 speed if you want greater emphasis on each slide.

Costs

You can create a personal account free of charge but are limited to creating a certain number of full length videos. You can buy additional full length video credits on a "pay per video" basis which currently cost US$3 each. For businesses the cost is currently $99 per quarter for an unlimited number of videos - check out http://business.animoto.com/

At present there are no discounts for non-profits.

Last Updated on Thursday, 28 January 2010 19:35
 



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