Chris Anders - Internet Strategy Consultant

Think about the type of address that would best suit your business. If you are a charity then try to go for an address with "org" in it - the ".co.", ".biz", ".com" and many other endings imply commercial activity.

Organisations should also consider whether they should opt for a regional address (e.g. ".org.uk") rather than a ".org". If your organisation is just based say in the UK then having an e.g. ".org.uk" address may well be better. People tend to trust sites more if they perceive them to be local.
If you want to register an address for an organisation that works in more than one country and you want one site for the whole organisation opt for an address without regional information e.g. ".com" for a company or ".org" for a chartiy working internationally.

If you have a larger budget and operate in a number of countries having a number of regional sites as an alternative (or maybe in addition to) one international site may well be worth considering. For example if you operate in the UK, Canada and Australia - it may well be worth considering e.g. ".org.uk", ".ca" and ".org.au" sites.

A list of domain types and what they mean are published elsewhere in this section.